The context

Éduc-Accro is a dog education company committed to strengthening the bond between pets and their owners.

Their services include personalized training programs, behavioral guidance, and social activities like group walks.

With a certified canine educator leading the way, they aim to provide effective and enjoyable solutions tailored to each dog’s unique needs.

The challenge

Éduc-Accro needed a strong brand identity that reflected its mission and values while appealing to its target audience of pet lovers.

The challenge was to create a design that communicated trust, professionalism, and warmth, while also standing out in the competitive pet services market.

It was essential to capture the company’s playful yet educational approach in a visually compelling way.

The Solution

For ÉducAccro’s brand identity, I created a logo inspired by the silhouette of a dog’s head seen from behind while wagging the tail. This design is a powerful symbol of canine joy and companionship, perfectly aligned with Educaccro’s mission to foster positive relationships between pets and their owners.

The minimalist style of the logo sets the brand apart from competitors in the region, where most pet service businesses rely on mascot logos.

This modern, clean approach conveys professionalism while maintaining a playful and approachable vibe, appealing to both pet owners and dog enthusiasts. The overall branding incorporates this minimalist ethos with warm, vibrant colors and clear typography, reinforcing Educaccro’s identity as a unique, trustworthy, and innovative choice in the pet services industry.

The results

The new brand identity effectively communicates ÉducAccro’s values and services. It has helped the company stand out in the pet services industry and attract more clients who appreciate their personalized and friendly approach.

The brand design strengthened their professional image, fostered trust among potential clients, and established a strong visual presence that aligns with their mission of making dog training accessible, enjoyable, and impactful.

Take a look at my projects

Explore my portfolio to see how I’ve helped brands create meaningful connections through design.

C'Choux

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FamiYoga

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